What is Airport Rail Link?
Target customers of Airport Rail Link (ARL)
Officially launched in December 2010, Airport Rail Link (ARL) is the latest railway project of the State Railway of Thailand (SRT). In present, the project provides transportation service with 8 stations; from Suvarnabhumi International Airport to Phaya Thai, a district located in the heart of Bangkok.
In addition, ARL route extension has been planned by SRT: one to the northern of Bangkok, Don Mueang International Airport station, and another direction toward the Eastern U-Tapao International Airport in Rayong province.
The research indicates that the majority of ARL customer has an average monthly household income at 60,000 baht or more, which is considered as a potential target of advertising media and commercial spaces. Another large group is foreign customer; expatriates and tourists who have high purchasing power.
